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Discover Wearable Tech

So what exactly is wearable technology?

Consumers have grown accustomed to wearable technology. The Apple Watch and Galaxy Watch have become efficient and safe ways for us to collect analytics, count our steps and make payments during the Covid-19 pandemic. Using our phones every day, to now paying contactless with our watches, has become a stigma not only from the new society we live in but with the current climate we’ve adapted. 

Wearable technology is a term that relates to any technology we can wear on our person, like watches on our wrists, for example. This technology has become the “modern fashion” we all see as necessary. The classic example of this, as stated above, is the Apple Watch, FitBit and Galaxy Watches. According to, a 2014 survey by Rackspace and Goldsmiths found that wearable technology increased employees’ productivity by 8.5% and overall job satisfaction by 3.5%. They also stated that Salesforce predicted that the use of wearable technology in business applications would triple by the end of 2016.

What are the advantages?

Using this technology has many advantages, such as wearable technology being convenient. As stated at the top of the article, wearable technology is advantageous for many elements. Wearable tech can be helpful, as stated above, in creating incentives for employees in businesses. However, only a handful of companies use wearable technology as part of their business plan. The numbers predict that this will only skyrocket and create a better working environment for employees. In our world, simple tasks like waiting could be more efficient by using wearable technology to take orders, etc. 

Another great advantage of using these products is how popular these products are in the fitness community. No matter if you are an athlete or a part-time jogger, this technology can be a great assistant to help you burn those calories. They allow users to keep track of calories burned, steps taken, and even heart rates which effectively helps fitness fanatics read their essential analytics easily.  With analytics read at the flick of a wrist, these Fitbits and watches are very convenient and help active customers get the most out of their workouts. 

What are the disadvantages?

Many disadvantages of this intelligent technology will always come down to expense. With smartwatches like the Apple Watch at £179 or the Samsung watch retailing at £369, this bit of tech can set you back. Of course, there are cheaper options; however, when consumers are brand loyalists like Apple or Samsung, they are less persuasive to move to the more affordable brands. 

Another simple disadvantage is the way wearable tech, like the Apple watch, was initially sold for one specific purpose. At the beginning of the Apple campaign, the primary fascination that excited consumers was its activity tracker. The activity tracker feature monitors a user’s vitals and health; however, there’s not much more the watch can that a smartphone can’t. For example, wearable technology is minimal and can restrict certain users from using the internet browser. The one design flaw of the watches is their small screens, making it nearly impossible to make phone calls or use other applications that are easily accessible on a smartphone.

Overall, wearable tech has become the new and contactless way to be convenient for consumers, help out with our current battle with Covid-19 and keep all of us safe. However, is it worth the purchase at the cost of these products, or should we just continue to use our smartphones? 

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